So, you’ve reached that point where you feel like your business or house of operations has gotten a little stale, a little too predictable and it needs a renovation.
You don’t have to spend tens of thousands of dollars to completely change the flow or dynamics of your business. You just need to know where to focus your investment and your attention on, in order to get the biggest bang for your buck. Here are a few ways you can remodel your business on a budget.
1. Survey your Surroundings
Now, you may think that we’re just talking about what the inside of your business looks like, but we are also including the people who have to actually work there. Taking a poll and finding out what everyone likes, dislikes, and thinks could use some major improvements is a smart way to get fresh ideas, as well as improve the overall morale of the workplace.
Not many people would be pleased to find out that the owner decided to toss a fresh new coat of paint on the business, but completely ignored the cries for a brand new copy machine or shelving to replace the ones that are in bad shape.
2. Create Space
Sometimes a simple reshuffling of preexisting furniture is all that it takes to gain a new perspective on an old business. You can create a lot of new space in rooms that are filled with products on shelves, racks, and displays by simply reorganizing and decluttering the room.
Floor space is crucial for an effective remodeling. The last thing you want to do is put a bunch of money into new display cases and have the exact same walkways and perspectives as before. The customer will feel a strong case of “been there, done that,” which you’ve wasted your time on.
3. Focus on New Areas
Limit the amount of spending you’ll do trying to reinvent every interior design choice of your business by only trying to focus on the most-traveled parts of your store. The entrance is the obvious, and most important, choice.
From there, try to think about where you want to direct your store traffic, creating little zones of interest and products you wish to highlight first. Try to personalize these high-traffic areas in your store to make them more memorable and relatable. You don’t have to spend 10 grand on a giant animatronic dinosaur to grab people’s attention, think furniture and upholstery patterns.
4. Get it Used Whenever Possible
Even if your remodeling isn’t geared towards rustic, homely, or urban themes, buying used business stuff is the best way to save money. It’s also a commonly overlooked opportunity to find unique and amazing furniture that can literally tie your whole remodeling project together. Rare art, discontinued manufacturers, and one-of-a-kind pieces help give your business its own life, and helps make each visit a more memorable experience for the customer.