Cyber monday statistics and trends
Find out how much sales is generated online during Cyber Monday, and what the average shopper spends during the biggest online shopping day of the year.
1 in 2 Americans planned to shop online during Cyber Monday in 2015
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2.98 billion dollars Was spent online during Cyber Monday 2015
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2.98 billion dollars Spent on online shopping during Cyber Monday in 2015 (vs $2.74 billion for Black Friday)
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128 dollars Average order value during Cyber Monday 2015 (vs $123 for Black Friday)
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102 dollars Average value for online orders placed using smartphones on Cyber Monday 2015.
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27 % Of Cyber Monday online shopping revenue was generated through a mobile device.
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48 % Of Cyber Monday web traffic came through a mobile device.
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