Retail holiday shopping statistics and trends

Our collection of charts highlight important trends and key findings about holiday shopping so you can have your small business ready before the season kicks off.

630 billion dollarsSpent on winter holiday shopping in the United States.

630 | Fundivo
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19.7 %of annual retail revenue is generated during the winter holidays.

19.7 | Fundivo
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806 dollarsAverage amount spent per person on winter holiday shopping in 2015.

806 | Fundivo
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480 $Average amount spent per person on gifts for family during the holiday season.

480 | Fundivo
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2 in 3Americans start their winter holiday shopping in December.

2 | Fundivo
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 | Fundivo
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